Created by three partners at Google Ventures, the sprint is a unique five-day process aimed at helping businesses to answer crucial questions and deliver the best results in the least time, allowing the business to move on to the next level. It's a 'greatest hits' of business strategy, innovation, behaviour science and design thinking - packaged into a battle-tested process that any team can use. Through their work at Google Ventures, Jake Knapp, John Zeratsky and Braden Kowitz have invested in companies and helped entrepreneurs to change the world. They have run more than 100 sprints with startups across all kinds of business: healthcare, housekeeping, fitness, finance and robotics.
